Developing a Business Strategy through trial and errors…..
I actually forgot where I took this quote, so I immediately apologise to the author….(found it….) but I think it’s something Startups and even experienced companies should be aware of. The extract of the article that is interesting is this - which should be remembered by all would be entrepreneurs:
Companies like Dogster that constantly examine user data - especially the discouraging stuff - are finding the information increasingly vital online. “Instead of working on a feature for months trying to get it perfect,” Rheingold says, “we’ll work on something for two weeks and then spend two or three days listening to users and fine-tuning it.”
Where old-economy giants once boasted of running “zero-defects” operations, today’s successful Internet businesses embrace defects as a way to get things right. Some management consultants even advise their clients to “get good” at screwing up.
